Ideas are not enough. Innovation requires more than having an idea. Ideas need to be implemented to be worth anything. I believe this comes down to Institutional Intellect. More than just knowledge or expertise, Institutional Intellect is about every single person in the business understanding the principles that should guide their work.
In your Insights Community, if you can create feelings of self worth, acceptance and contributing to something bigger, you’ll find less need for extrinsic, monetary based incentives.
Anyone who has hosted a party knows that it takes A LOT of organisation, and even then there will be things out of your control. Insights Communities are just the same.
Humans are very skilled at recognising facial expressions; we do it subconsciously in every interaction we have. At the same time, we send out our own signals to others – whether intentional or involuntary. It is the involuntary expressions that may be of most interest to the market research industry.