Case Studies
From Computer to Phone - Insight Paper from iTalk Online Research Community about how Smartphones impact internet use. July 2010
Needle in an Appstack- Insight Paper from iTalk Online Research Community discussing how consumers find apps. July 2010
A sensitive issue – iPhone App Pricing - Insight Paper from the iTalk Online Research Community discussing the issues the price sensitivity of iPhone users. July 2010
Pocket shopping via Smartphones: Are we ready? - Insight Paper from iTalk Online Research Community discussing iPhone users preparedness to purchase directly from their phone. July 2010
Papers
Closer to the Action discusses how our clients
can become more involved in the research process, and in doing so, get closer to the customer. September 2009.
Hello, anyone there? discusses the factors influencing
identity and authenticity in online research communities, September 2009.
Losing Control is a case study which examines the
differences between online bulletin boards and social networking platforms in research, and the impact on
levels of control within each environment. 2008 AMSRS Conference Paper.
Glossary
Online Glossary - A glossary of terms relevant to online market research,
created by Ray Poynter, UK-based researcher and commentator on emerging research methodologies.
News
Name Change Announcement September 2009
